Artificial Intelligence & Machine Learning 101: A primer for marketing and PR professionals

I wrote a piece on Medium for marketing and PR professionals who may be a little overwhelmed with new technologies in their industry. It covers what Artificial Intelligence and Machine Learning is all about, how they are currently being utilized in the marketing world, pitfalls you may encounter along the way and how both can improve your organization. I hope you find something valuable in it.

Read it here.

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About Bob Hazlett
About Bob Hazlett

Bob Hazlett is a marketing strategist living in Austin, Texas. He has 15+ years of experience in marketing strategy, digital marketing, and e-commerce. During his career, Bob has been lucky enough to work with some cool brands including, The Second City, ESPN, and Spotify. He hosts the Marketing & The Machine podcast, has been the Rookie of the Year in his skeeball league, and still has quite a few items left on his bucket list. Connect with Bob on LinkedIn or find out more at his website.

Bob Hazlett